If you're like every other business person I've ever met, you're SO BUSY that sales leads slip through your fingers, and your competitors ends up winning the business!
Doesn't that drive you crazy?
And when it comes to sales leads arriving from your website, how much worse does it get?
After all, most of us tend to view an enquiry from our website as being of less immediate importance than a phone call or fax or even a visit from a "live" client. The theory being, that if they've taken the time to make person-to-person contact with us, they are much more serious than someone who just decided to send an request for more information from your website.
Well, you know what, I'm not here to argue that point with you. In fact, the likelyhood (in my opinion) is extremely high that this is completely true - that a live contact makes a better prospect than an unknown one from an email. However, what you probably don't like to admit (but deep down you do) is that, given some time and sales effort in following up with the enquiry from your website, you could turn it into a sale as well.
So, the catch is simply one of time. We all - you, me, our friends AND our clients - only have 24 hrs in any one day. And it's how you use those 1,440 minutes that TRULY makes the difference as to whether your business is screamingly out-of-control profitable, or just getting by...
How Much Money Have You Lost From Your Website?
Before you go any further, I want you to grab a pen, piece of paper and a calculator, and quickly work out an estimate of how much it is costing you when you don't get enough time to properly follow up on any sales queries from your website.
It's really quite easy: Just work out the $ value of an average sale made in your business, and multiple it by however many website enquiries you have had since the site went live - that you did not make a sale to - due to lack of time!
Now...breath deeply...think calming thoughts...and put it down to a bad hair day (week/month/year?) Failing that, scream as loudly as possible for at least 10 seconds!
Feeling better now? Good. If not, scream again until you do...
If you are one of those folks who learns from their mistakes, then rejoice, because this was a LEARNING EXPERIENCE for you. You now know the TRUE COST of not tackling this problem sooner.
Sign up today for WCR's NO STRINGS, NO OBLIGATION 30 DAY Free Trial »
Unit 4, 1st Floor
20 Teddington Road
Burswood WA 6100
Tel: +61 (0)8 9361 9534
email